Black Friday – Black Friday is the day with the most eagerly anticipated shopping enthusiasts during which you can take advantage of discounts and bids for products of all kinds: from clothing to hi-tech to air travel. Here's everything you need to know about Black Friday 2018.
But what is black Friday?
This is usually imported from the United States between Thanksgiving and Christmas. This is happening every Friday after Thursday, where Thanksgiving is celebrated (fourth Thursday in November) and since 1932 officially opens Christmas gifts.
Traditionally, Black Friday does not mean only commercial opportunities that need not be missed but endless lines, in perfect running conditions.
And if the idea is to spend hours outside stores and cash registers or if you have to deal with other customers, the product you dreamed for months and who finally has an affordable price does not excite you or not even scare you, the black Friday in Italy is mostly dedicated online purchases: from Amazon to eBai, via Zalanda.
For lovers of technology, the day to watch is especially next Monday, appropriately called Ciber Mondai.
Occasionally, it's not important that you do not need to buy and that you should never buy at a normal price, that's good for home dealers first of all.
Last year, online shopping recorded an increase of 33.46 percent over the previous year. During last year's black Friday, traffic on e-commerce sites increased by 78 percent compared to the previous three weeks and the next three, while for Ciber Monday an increase of 40 percent.
At the top of the brands that enjoy the most two days, there are Apple and Samsung giants, as well as Nintendo and Sony with their consoles.
But maybe Amazon is giving a measure of the phenomenon in our country: "During the black Friday last year we recorded on average about seven orders per second, marking the day of most sales in 2015," said Amazon's director of Italy and Spain.