Wednesday , December 8 2021

TV 2 moves the next Scovel show until Saturday night


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From Friday night to Saturday at 22:00.

After Friday's "Scavell" TV2 announces that the show for the next weekend will be moved to Friday night on Saturday, November 17 at 22:00.

This is because the Norwegian national football team played international football against Slovenia on Friday night, Nettavisen, head of media and TV TV 2, Jan-Petter Dahl, said.

Since the national game is broadcast on TV 2, the channel chooses to cross Skavlane on Saturday.

"The skull comes after that. Should we dance on Saturday," says Dahl Nettavisen.

Stop of interruption

As Skavlan moved from the PRC to TV 2 this season, numbers are a failed popular program.

FRIDAY WINNER: Anne Lindmo won the fight against Fredrick Scavell on Friday evening this autumn.

Terje Pedersen
NTB scanpik

Talkshov King Fredrik Skavlan began with 440,000 spectators when the season started earlier this fall, while last Sunday there were only 238,000. Then, also with the most frequent man, KrF Knut Arild Hareide on the chair.

"TV-war" with Lindmo, who was at the same time in the PRC on Friday night, was so far superior.

Read: The number of hits for the scale

A week ago, 583,000 more viewers watched Anna Lindm's eventual show than Squawan had the same evening.

This corresponds to a market share of 59% and 67,000 more viewers than last week. Then, "Lindmo" had 754,000 viewers in the PRC and a market share of 55.2%.

They will not rate Saturday

Dahl, however, stresses that the transition on Saturday night is not permanent.

– Would you still think about sending Scavel on Saturday if it turns out that the numbers will rise next weekend?

"We have not considered anything, but it will be at the same time as during autumn, on Friday night, Dahl replied.

Marianne Massaiu is the head of the media agency MediaCom and believes that TV 2 should not be ruled out on Saturday as a new day of broadcasting.

"There is a good opportunity for TV 2 and see what they can do with this move," said Massai Nettavisen, "if this gives you better results, it's natural to have a lasting change."

Delivered to SVT on Friday

He says the next weekend program will be shown on SVT on Friday night, as usual.

DISTRIBUTORS: Jan-Petter Dahl in TV 2.

Alek Iversen, TV 2

– We also left Scala on TV 2 Sumo on Friday afternoon, as we always do.

Read also: Lindmo wins NRK-Scavell: – It's very strong than Lindmo

"Do not be afraid of even worse viewing numbers when SVT sends the program the night before you?

– No, why should we? Probably there is a limited number of Norwegians involved in Swedish TV, Dahl responds.

Economically, Scovel does it well. When Anne Lindmo and Fredrik Scavlan worked in the NRK, Scaveland served nearly 13 times more than Lindma.

Read more: Fredrik Skavlan breaks Anu Lindmo

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