Social media is a two-sided phenomenon. One is decent communication and the other is a little harder and more conflicted. And it is with this second face that Tesla wants to deal with its boss, Elon Musk.
Tesla is looking for a man to “resolve the escalation of conflicts”
Tesla has posted a job offer in which looking for a person who “deals with the escalation of social media aimed at the CEO.” The futurism.com portal draws attention to this issue.
In other words, Tesla is looking for a man who will deal with anger customers (or even angry people in general?) focusing on protecting his boss, Elon Musk.
This is a pretty interesting step for the company. The reason is that Tesla has decided to release its media department in the past. On the other hand, the activity of Elon Musk was strengthened, who decided to interact with the media to a greater extent. The question is: does Tesla regret its decision today?
It will be an easy job
The new communication specialist will surely have a hard job. The reason is Musk’s unpredictability when it comes to communication. It is worth mentioning, for example, the controversial states about the current pandemic, which has generally diminished in importance. Also in the past, he used several states to reduce the value of the company’s shares, when he wrote that the price seemed too high. Their status in the past has even resulted in their ability to share status in relation to the company’s actions by the authorities.
In any case, the new person will have something to do.