Saturday , October 16 2021

“Pixel Pass” may be Google’s answer to the Apple One package

Google’s Pixel 6 can be notable for the way you buy it, not just for what it offers. Veteran of Technical News M. Brandon Lee claims have filtered the details of a “Pixel Pass” subscription that included phone payments with an Apple One-style service package. Your monthly fee will include both a Pixel 6 and an extended warranty, Google One, Play Pass and YouTube Music / Premium. You can attach it to Google Fi if you want, but there would be a version for users who want to choose another carrier.

It is unclear how much a Pixel Pass would cost. The leaked document suggests it may only be in the United States, although we would not rule out releases in countries where there are full One, Play Pass and YouTube services. Lee obtained separate information suggesting that EU starting prices would start at 649 euros (approximately $ 750) for the regular Pixel 6 and 899 euros ($ 1,040) for the Pixel 6 Pro.

The advantage for Google would be clear: it could convince Pixel 6 buyers to pay for services they would otherwise omit, which would give the company recurring revenue instead of making a single sale. It can also deter you from jumping to a rival phone making it more expensive to switch. Not that you will necessarily care. This could soften the blow of buying the new flagship from Android, especially if you were already planning to subscribe to at least one Google service.

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